Category/Area of Expertise: Marketing
Job Requisition: 495657
Address: USA-NC-Salisbury-2110 Executive Drive
Store Code: Dir Brand Communication (2761376)
At Food Lion, Associates are the most important assets to our organization. We want associates to have meaningful careers full of variety and challenges. Each associate contributes to the overall success of Food Lion, and in return, we strive to provide all associates with a fulfilling work experience and reward performance and commitment. We are committed to the professional development of our associates through on-the-job learning opportunities and training.
Position Summary
The Photography Specialist is responsible for capturing high-quality food, tabletop, product, and still-life photography to support the Food Lion brand needs across a variety of creatives and marketing channels. This role works within the internal creative studio to produce compelling, on-brand imagery that showcases products in an appetizing, authentic, and achievable way. The specialist partners closely with creative, marketing, and production teams to deliver visual assets that elevate storytelling, support campaigns, and drive customer engagement.
Principle Duties And Responsibilities
Photography & Image Creation
- Capture high-quality food, tabletop, packaging, and still-life photography for use across print, digital, social, and in-store marketing channels.
- Execute photoshoots that bring brand standards to life, ensuring food and products look fresh, desirable, and true to the retail experience.
- Collaborate with food stylists, prop stylists, and creative partners to achieve the desired look, composition, and lighting.
- Produce photography that balances appetite appeal with realism, avoiding over-styling or unrealistic presentation.
Creative & Brand Execution
- Apply brand photography guidelines to ensure consistency in lighting, color, composition, and overall visual style.
- Interpret creative briefs and marketing objectives into effective visual solutions.
- Support seasonal campaigns, weekly programs, and special initiatives with timely and accurate photography. 35% 20%
- Maintain consistency across food, tabletop, and product imagery while adapting to different formats and use cases.
Production & Asset Management
- Manage studio photography sessions, including setup, shooting, basic retouching, and file preparation.
- Ensure photography assets meet technical requirements for multiple channels and platforms.
- Organize, label, and archive image files following established asset management standards.
- Coordinate with internal teams to ensure assets are delivered on time and aligned with production schedules.
Collaboration & Continuous Improvement
- Partner with designers, copywriters, and marketing stakeholders to refine visual concepts and executions.
- Participate in creative reviews and incorporate feedback efficiently.
- Stay current on photography trends, techniques, and tools relevant to food and still-life photography in retail.
- Contribute ideas to improve studio workflows, visual quality, and creative efficiency.
Basic Qualification
- Proven experience in professional photography, with a strong focus on food, tabletop, or still-life imagery.
- Demonstrated ability to style, light, and photograph food and products to achieve appetite appeal and brand consistency.
- Strong understanding of studio lighting, composition, and camera techniques.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
Preferred Qualification
- Experience working in an in-house creative studio or retail marketing environment.
- Familiarity with brand photography standards and usage rights.
- Working knowledge of post-production and image retouching tools.
- Experience collaborating with food stylists and creative teams.
Education
- Bachelor's degree in Photography, Visual Arts, or a related field (or equivalent professional experience).
Experience
- 2-5+ years of professional photography experience, with a portfolio demonstrating food and still-life work.
Skills And Abilities
- Food and still-life photography expertise
- Strong visual and aesthetic judgment
- Attention to detail and quality
- Time and workflow management
- Collaborative communication
- Creative problem-solving
- Travel less than 10%
Food Lion provides equal employment opportunities to all associates and applicants for employment without regard to race, color, religion, sex (including pregnancy, childbirth and related conditions) national origin, age, disability, sexual orientation, veteran status, gender identity or gender expression or any other characteristic protected by law.
If you have a disability and require assistance in the application process, please contact our Recruiting Department at recruiting@foodlion.com
